HOW TO USE SOCIAL BOOKMARKING SITES ?

How to Use Social Bookmarking Sites.....

1. Content Curation

As a marketer, especially in social media, one of your duties is to curate content to share with your audience. People look to your brand for resources and expertise in your industry. With a social bookmarking site, you'll save articles or resources you discover online so you never run out of content to share together with your audience. Social bookmarking saves time and provides you the power to schedule content before time.

For example, below is content I have curated on my personal Pinterest page for recipes. If any of my followers are looking recipes (especially keto or low-carb), I have an entire board dedicated to curating content in that category.

Pinterest features content curation capabilities with Boards.

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2. Organize and Save Resources

A benefit to social bookmarking sites is that you simply simply can organize and save content that you want to revisit later. As a marketer, it’s important to keep track of resources that help you develop professionally. Using a site where you'll keep these resources organized is useful , so you won’t lose valuable content.

3. Tag Content

With most social bookmarking sites, you can “tag" content, meaning you can label it. For example, if there’s a blog post that is about YouTube SEO strategies, you can “tag" that content as “YouTube.” Then, when you want to go back and look for that article otherwise you need resources for YouTube, you've got a neighborhood in your social bookmarking account tagged YouTube. This keeps the resources you save organized and readily available.

4. Share Resources

Another way to use social bookmarking tools is to share content together with your team. As a marketer, if you discover a piece of writing about social media strategy, you'll tag the content as “Social Media" so your social media team can find it. Plus, if everyone on your team has access to the social bookmarking site, they will 

regularly sign up to seek out the resources they have . This is helpful for workers to continue developing their career and also share things they learn with their colleagues.

For example, in Pocket, you can “tag" content. On the left-hand side of your profile, you can click the “Tags" category to pull up specific articles.

Pocket home page features Tags, or saved stories.

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5. Build Backlinks

Social bookmarking sites are often an excellent addition to your link building strategy. You can use your profile to bookmark resources on your website. However, you shouldn’t only add bookmarks to your site.

Use social bookmarking as you normally would, bookmarking other resources you come across, but sprinkle in a post or two from your own site. While social bookmarking shouldn’t be your sole link building strategy, it can round out your current strategy.

6. Promote Your Mentions

Besides bookmarking articles on your own site, you'll also use social bookmarking to link to articles or blog posts that mention your company. However, your social bookmarking profile should contain a spread of self-promotion versus unbranded content.

7. Drive Traffic to Your Site

Social bookmarking sites can drive traffic to your site. If people bookmark your post and vote for it, it'll show up in searches, and cause traffic to your site.

Besides sharing your own posts on your social bookmarking profile, you furthermore may want people to bookmark your content. To make this easy for users, you'll add social bookmarking buttons to your blog so readers can bookmark your content with the press of a button.

In the example below, writer Nicole Peeler drives traffic to her website through the content she creates on Medium. Below her post, she has her website, her Medium profile, and the organization profile linked. If users like her post, they can easily find out more information with the links below the article.

Medium social bookmarking site profiles drive traffic to website.

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8. SEO

Search engines often list results from social bookmarking sites. When a site is bookmarked on a social bookmarking site, a link is formed and indexed by search engines. This earns credibility with search engines. Content that's voted for and bookmarked tons by users on social bookmarking sites tends to point out up higher in program results.

Social bookmarking can help develop your team and keep your marketing skills sharp in an evolving industry. Plus, it can also be used as a strategy for your team to gain more traffic and credibility with Google.

BEST TECHNIC OF CONTENT WRITTING

 

Content is as important because the design and aesthetics of your website because it drives program results, increases traffic to your page and establishes your organization as an industry leader. And in today’s content marketplace, both quality and quantity determine your ability to leverage content for business results.

That’s where the professional content writers at Walker Sands are available . Our experienced copywriters have an in-depth knowledge of B2B and technology topics and products, and therefore the skill to compose well-written copy, effective SEO pages, blog posts and other digital content.

7 BEST Tips for Effective Content Writing

Although there's no secret formula for writing high-quality content, these are several tips which will help improve the standard and quantity of your written material:

1. Write a Head-Turning Headline : The headline determines whether audiences will read the remainder of your work. If the headline doesn’t spark interest, stir an emotion or make the reader want to find out more about the subject , you merely won’t achieve the specified results together with your content. Walker Sands’ professional copywriting services take the guesswork out of generating effective headlines by using proven techniques and traffic-driving strategies.

2. Create a Hook That Grabs Their Attention : you've got three seconds to stay readers hooked after the headline. the primary sentence also plays a task in determining whether or not they read the remainder of your content. As a result, it should capture the reader’s attention and smoothly lead them into your first point.

3. Do Your Research: you want to have extensive knowledge on the subject you’re writing about, especially within the B2B market. Include statistics, data and metrics to determine credibility and support your claims.

4. Focus on one Purpose: you ought to identify a minimum of one key message you’d wish to convey before you create your content. Keep this in mind when writing and tie your content back to the most point the maximum amount as possible.

5. Write during a Unique Voice : The content you publish is that the voice of your company and it should be unique to your company’s personality. It’s important to align the tone of your writing to your audience , business goals and brand persona.

6. Optimize Digital Content : the simplest digital content often consists of short paragraphs, short sentences and bulleted lists. Digital content should even be optimized for search using SEO best practices and therefore the latest SEO content strategies.

7. Edit Your Work : After you've got created a primary draft, return and consider how you would possibly polish the rough edges of your writing. In most cases, writing improves because it goes through a round or two of edits—even when it's been drafted by experienced content creators.

Effective content writing is critical in turning site visitors into satisfied customers. It’s not almost getting content out there—it’s also important to supply high-quality content. Search engines crawl website content and reward websites with well-written articles by ranking them higher in search results.

Are you getting the results you would like from your content writing? Walker Sands provides top-notch content marketing services to assist you reach target customers, generate more leads and amplify your reach.

WHAT IS SEO ?

 What is SEO?

SEO stands for “search engine optimization.” In simple terms, it means the method of improving your site to extend its visibility for relevant searches. The better visibility your pages have in search results, the more likely you're to garner attention and attract prospective and existing customers to your business.

How does SEO work?

Search engines like Google and Bing use bots to crawl pages on the online , going from site to site, collecting information about those pages and putting them in an index. Next, algorithms analyze pages within the index, taking under consideration many ranking factors or signals, to work out the order pages should appear within the search results for a given query.

Search ranking factors are often considered proxies for aspects of the user experience. Our table of SEO Factors organizes the factors into six main categories and weights each supported its overall importance to SEO. For example, content quality and keyword research are key factors of content optimization, and crawlability and mobile-friendliness are important site architecture factors.

The search algorithms are designed to surface relevant, authoritative pages and supply users with an efficient search experience. Optimizing your site and content with these factors in mind can help your pages rank higher within the search results.

Unlike paid search ads, you can’t pay search engines to urge higher organic search rankings.

Why is SEO important for marketing?

SEO may be a fundamental a part of digital marketing because people conduct trillions of searches per annum , often with commercial intent to seek out information about products and services. Search is usually the first source of digital traffic for brands and complements other marketing channels. Greater visibility and ranking higher in search results than your competition can have a cloth impact on your bottom line.

However, the search results are evolving over the past few years to offer users more direct answers and knowledge that's more likely to stay users on the results page instead of driving them to other websites.

Also note, features like rich results and Knowledge Panels within the search results can increase visibility and supply users more information about your company directly within the results.

SEO Explained

New to SEO? Start with this quick and straightforward to know video about program optimization. It’ll quickly cover the basics:

Search Engine Land worked with Common Craft to supply this video.

How can I learn SEO?

For a helpful dive into SEO, our table Of SEO Factors will introduce you to all or any the key concepts you would like to understand , including the weather for successful on-page and off-page SEO, plus the “Toxins” or tactics which will hurt your rankings.

The table and accompanying report also look at the emerging verticals of search:

Local search

Image search

Video search

Voice search

The table of SEO Factors is the inspiration of this Guide to SEO. Together, these resources will assist you study SEO and inform your strategy for fulfillment

WHY LEARN CODING

 In the Lost Interview with Steve Jobs, the Apple co-founder said, "I think everyone in this country should learn to program a computer because it teaches you ways of thinking.

I like to think of coding as math and applied science because it teaches us an iterative approach to solving problems and testing our ideas. While I don't consider myself a coder, aside from HMTL / CSS I don't code in my daily work, I found that learning the basics of how to code at Code Academy has done wonders to improve my problem solving skills.

Now that software is eating the planet by automating all kinds of routine jobs, essential knowledge of how lines of code create the digital worlds we explore every day is becoming fundamental digital literacy. Coding is not particularly easy to discover and that is exactly why it is so valuable.

Finding a way to code has never been easier. Today, there are many self-paced education platforms that make the difficult job of learning to code much easier.

Even former President Obama thinks learning to code can be a great idea! Perhaps President Trump will agree with him on this.

How you can start learning to code:

There are many options for learning to code online. These are some of your best free and premium options.

Affiliate Disclosure - You will freely audit all those online courses. If you choose to pursue a certification course or specialization, we earn a portion of the proceeds through our affiliate partners.

Code Academy

1. Code Academy 

- This educational startup has done an incredible job making code learning more accessible to everyone. On your interactive website, you will learn to code in HTML / CSS, Javascript, PHP, Python, and Ruby on Rails by building and running your own code projects.

Code org

2. Code.org

This initiative backed by Silicon Valley heavyweights like Facebook, Google and Apple offers a variety of great free tutorials for beginners to learn to code.

Harvard University Learn to Code

3. Introduction to computing

If you really want to learn computer science from scratch, David J. Malan of Harvard University is the type to learn from. This course is the best Harvard course. In this entry-level course, Malan teaches you ways to think algorithmically and guides you through the method of learning a wide range of programming languages ​​such as C, PHP, JavaScript, HTML, and CSS.

University of Toronto Learn to Code with Python

4. Start your career on iOS

The future of apps is on mobile devices, so why not learn how to create your own apps? The University of Toronto's new iOS Development Specialization gives you a solid foundation in app development for iPhones, iPad, and Apple Watches. This 4-course online program includes a final project where you apply and showcase talents, which can be invaluable in showing your skills to startups and future employers.

Vanderbilt University

5. Start your Android application development career

With Android now powering almost 80% of mobile devices, the demand for Android developers is just growing. This new 4-course specialization in Android Application Development from Vanderbilt University teaches you the fundamentals of starting a career as an Android developer. Like the iOS specialization, you want to apply and showcase the talents you've learned in courses during a final project at the top of the program.

While many coding boot camps can cost anywhere from $ 7,000 to $ 10,000, you will learn much more easily independently with these online courses. If you want to find out how to improve your focus and self-motivation to learn online, I invite you to watch my latest webinar on Flow Psychology.

IMPORTANCE OF LEARNING PINTEREST MARKETING

 

Pinterest is a part of digital marketing, it is acquiring great importance in our growing business. Before we dive into how to advertise on Pinterest as part of your marketing strategy, it is important that you initially build a foundation with organic (unpaid) pins. Like any other social strategy, constantly building a foundation and adding new content builds credibility for your brand, and in the case of Pinterest, they also provide you with content to advertise. As you start to grow your Pinterest following, here are six tips to keep in mind.

Focus on your images

Since Pinterest is dominated by images, find out how to make yours stand out. Original images are refixed more often than generic stock images. As a retailer, this is often the right opportunity to share high-quality images of your products. Use interesting angles that highlight your elements and take time to edit, add text to the image to present the pin, and quickly get noticed by people who may miss the caption. Canva.com can be a great free tool that's perfect for this!

Pin often

Users will follow boards with frequently updated content on boards with few pins. Share new pins frequently, and don't forget to re-bookmark ideas too. Remember, Pinterest may technically be a query engine, but it is still a social platform and providing relevant pins to your audience keeps your content interesting and tracks your price.

Follow other pinners

Following people and re-pinning is how Pinterest goes social! Follow boards and pinners with similar interests and they will not only provide more ideas for content, but will make your brand more visible. People are likely to follow brands that interact with many people.

Make your tables specific 

Pinterest allows you to own unlimited boards, so be happy to specifically urge. For example, if you are a kitchen and culinary retailer, sharing recipes would be a stellar idea; However, instead of creating a board for lunch, create separate boards for soups and salads, another for breakfast, maybe even one for casseroles, get creative. You'll be able to target a smaller audience, which means you can create more custom pins.

Socialize

As I said earlier, a crucial part of social media marketing is being social. Make sure to re-bookmark, comment on, and like others' ideas daily to expand your following. Also, don't forget to re-comment your pins! This is a site to interact and share inspiration with others; The more you share and interact, the stronger your followers will be on Pinterest.

How to advertise on Pinterest

Once you've established a strong organic foundation on Pinterest, you can step up and start advertising on the platform.

Pinterest ads appear and display in the audience's newsfeed just like a daily pin would. According to Hootsuite, "Bookmark users are hospitable ads because they fit perfectly on the platform and provide useful information on where and how to buy the products they are interested in."

Choose your Pinterest advertising goal

The first step in campaigning is determining what goal you would like to achieve in conjunction with your Pinterest advertising.

BEAUTY OF NATURE

 

Nature The word nature may be a commonly used word.
This word is employed during a sort of contexts. Perhaps the foremost important reference is that the multiple species of plants, animals, wildlife, and every one that the world contains from topography like mountains, valleys, beaches, and seas. , And forests. The beauty of nature the character of man is characterized by its beauty resulting mainly from the wonderful diversity of living organisms that exist in various parts of the earth, also because the unique terrain of mountains, water, plateaus and forests. Each of those features is distinguished by a special beauty that distinguishes it from Other terrain, and this great diversity gave people wide spaces to hunt calm, tranquility, and tranquility.
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Man naturally may be a creature wanting to taste beauty, and there's nothing more beautiful than nature.
The manifestations of the sweetness of nature for the sweetness of nature are many manifestations.
Wherever an individual turns his face he will inevitably find a manifestation of those appearances.
Perhaps the foremost striking of those is that the unique diversity within the colors around us, which created an exquisite natural painting. Other manifestations include variations in sizes, shapes, even among the creatures of an equivalent species.
On the opposite hand, one among the best manifestations of nature's beauty is that the beautiful smells of certain creatures, like flowers, flowers, and certain sorts of fruits, especially citrus, Which is amid seasons and certain times; just like the smell of the world after the rain.
conducted-collaboration-experiment-participants-environments-artificial-listened_5e43e23c-178a-11e7-9d7a-cd3db232b835.jpg
The beauty of nature around us the sweetness of nature around us is one among the best blessings of God on us.
This beauty allows us to settle on places and lots of destinations for the sake of rest, recreation and therefore the better of times.
The beauty of nature has always been the primary inspiration for artists and creators round the world, this is often evidenced by the vast number of works of art, poetry and music that have attracted people round the world, and which revolve round the beauty and charm of nature.
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The beauty of nature is a crucial source of income for several countries of the planet , natural places are a tourist attraction that helps countries to enhance their economic level, and thus emerged many of the areas that are famous for his or her natural beauty unspeakable, the foremost prominent of those areas: the Amazon , The Dead Sea , the Jetta Grotto, Mount Tipple, the Puerto Princes River, the Iguazu Falls, and others. A global competition to pick the seven natural wonders has been held, and maybe the foremost notable achievement of this list is that the global spotlight on some areas that have not been so popular, thus contributing to a greater number of visitors than ever before.

DIGITAL MARKETING MANAGER SKILLS

And what are the talents they have to survive? To put it simply, this is often the author for all of a business’s online marketing efforts. They need to understand how each online and social platform works and the way they complement one another . Here are 7 skills digital marketing managers got to survive during this fast-paced environment. It’s essential that those involved in digital marketing can seem one step ahead. Strategic thinking is all about understanding how people think .Without knowing how people think, you'll never hope to know why they are doing or don’t buy your product or service . And without that, you would possibly also be throwing your money away. The reality is, without strategic thinking, you’ll possibly miss out on key business opportunities. We speak tons about big data here and it’s essential for marketers to know the knowledge that’s available to them. By analyzing data about customers, marketers are ready to gain insights and increase profits. In addition, they’re able to provide data about just how valuable campaigns have been; when it comes to big data, there’s no need to thumb suck. Facebook was a marketer’s dream a couple of years ago. Now, changes in algorithms mean you can’t make certain your content will find yourself on customers’ feeds. There are many nuances to knowing the way to target content toward an audience, and it’s the work of the digital marketing manager to know-how. This form of communication is all about niche targeting, bounce rates, open rates and conversion. It is a strong marketing tool that's often underestimated yet has immense power. Email subscribers are more likely to shop for than other potential customers. Because they’re subscribed to your list, they’re already curious about what you've got to mention . That means they’ve either already been a customer, and have the potential to shop for again, or are very on the brink of being a customer. Your emails can help make that happen. There are two parts to this area – optimizing a website’s content for organic search, but also paying for clicks using Google’s AdWords. Without paying for clicks, it’ll take years of content creation and strategic marketing to realize a spot on page one among Google’s search results. There are numerous free tools available which will greatly benefit digital marketing managers. Getting to know these tools, and more will add immense value to any digital marketing manager’s arsenal of tricks. Every digital marketing manager must understand the varied social networks and the way they work. They need to know where customers spend time as it’s pointless to waste your attention on other networks. Once on the network of choice, marketers can make decisions about branding, tone, and scheduling. As always, successful campaigns are all about keeping consistent. That’s why National Geographic’s #WanderlustContest was so successful. The magazine asked for photos of travel destinations to be posted on Instagram using the hashtag. Thousands of photos were submitted, increasing awareness, publicity and brand development. There are, of course, more avenues digital marketing managers got to be conversant in .